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Category: Digital Marketing

Apr 2021

Creating A Marketing Budget – How Much Should SMB Spend On Marketing?

Only about 50% of small businesses last for over five years. The survival rate of small businesses is relatively similar across all industries. We're assuming you are here because you want to be a part of the 50% that survives. We don't blame you... read more
Apr 2021

Why Hire a Marketing Agency? Pros, Cons, & Telltale Signs

You've got a steady pipeline of leads. You're closing sales every day. In many regards, your marketing strategy is getting the job done. And when things are moving at a steady pace, it can be hard to find an answer to the question, "Why hire a... read more
Apr 2021

The Top 20 Proven B2B Lead Generation Strategies

Every professional has a set of B2B lead generation strategies that work for them. Perhaps they are reliant on referrals or specialize in developing lasting relationships with clients. Regardless of the method, it is vital to have a strategy that... read more
Mar 2021

The 10 Dos And 10 Don’ts Of Manufacturing Lead Generation

Did you know that three-quarters of the nearly 250,000 manufacturing firms in the United States have fewer than 20 employees? That’s a lot of similar competition in your industry, making it difficult to stand out to potential customers. The... read more
Mar 2021

8 Content Marketing Trends To Know In 2021 As A Business Owner

Did you know that, according to the Content Marketing Institute, 91% of B2B marketers reach customers by using content marketing? Additionally, CMI has reported that 86% of B2C marketers considered content marketing to be a key strategy. As an owner... read more
Mar 2021

8 Essential LinkedIn B2B Marketing Strategies For SMBs

LinkedIn is the social media platform that's most used by Fortune 500 companies. This makes it an ideal platform for B2B marketing. Small and medium businesses have a source of over 722 million prospects they can target. LinkedIn B2B marketing... read more
Mar 2021

How To Create A Digital Brand Strategy In 2021

There are 4.66 million internet users worldwide, meaning more than half of all of the people living on the Earth are your potential customers. Creating digital brand strategies is a unique part of building your business in 2021. Using a creative... read more
Feb 2021

The Top 12 Digital Marketing Trends To Look Out For In 2021

2021 is a unique year. Never before have companies faced such a broad set of cultural, political, and economic changes around the globe. These big upheavals have caused businesses and consumers to reassess priorities. Smart companies will pivot as... read more
Dec 2020

Looking To Outsource Facebook Ads? Consider These 5 Things First

It can take you a while to get the hang of Facebook ads. Running a well-optimized Facebook ad campaign can help you generate new leads and improve your ROI. But there are so many targeting options, categories to choose from, and different ad... read more
Dec 2020

Is Blogging Still Relevant As 2021 Approaches? Everything You Need To Know

Blogs are informational websites that have a series of individual posts about different topics. Most businesses have a blog section on their websites that give information about their industry as well as business and product updates. Blogging has... read more
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